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Brand Name milanpickles
Company milanfoods
Category Food & Beverages – Pickles
Market nationwide,international_market
Rating Updated 17th Oct 2025

Brand Audit Summary for milanpickles.

Milan Foods is a Pakistani food company based in Karachi that manufactures and exports spices, recipe mixes, pickles, and other food products. Founded in 2007, the brand is known for its high-quality products, commitment to hygiene and international standards, and has also developed a sub-brand called 'Maymil' for dry milk and whey powder. The company also offers private labeling services for other businesses and has achieved ISO22000 and Halal certifications.

A detailed consumer survey and expert audit reveal the following insights into the brand's performance:

Final Brand Story:

It is a growing Pakistani company known for its spices, recipe mixes, and other food products. The company's brand is built on customer satisfaction, which has led to increased production to meet dem

Quality: 74.5%

Familiarity: 84.5%

Affordability: 84.5%

Availability: 74.5%

Trust: 84.5%

Customer Loyalty: 74.5%

Brand Messaging: 74.5%

Sustainability: 84.5%

Innovation: 84.5%

Overall Score
A 80.06%

Fair

Quality

74.5

Somewhat Known

Familiarity

84.5

Fairly Priced

Affordability

84.5

Limited

Availability

74.5

QUALITY Fair 74.5%
FAMILIARITY Somewhat Known 84.5%
AFFORDABILITY Fairly Priced 84.5%
AVAILABILITY Limited 74.5%
TRUST
Trusted
A
CUSTOMER
LOYALTY
Moderate
B+
BRAND
MESSAGING
Weak
B+
SUSTAINABILITY
Basic Steps
A
INNOVATION
Innovative
A

Expert Analysis

Milan Foods is an emerging Pakistani food company based in Karachi that focuses on spices, recipe mixes, and private labeling, and also owns the Maymil brand for milk and whey powder products. The company has received certifications for quality and halal production, and it serves both retail and bulk markets domestically and internationally.