Brand Spotlight : Insights and Ratings

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Brand Name Dove
Company Unilever.pk
Category Personal Care – Soap
Market nationwide,international_market
Rating Updated 29th Sep 2025

Brand Audit Summary for Dove.

One of the few soap brands of country, when it comes to milk based soaps that redefines beauty standards and glory Read More

A detailed consumer survey and expert audit reveal the following insights into the brand's performance:

Final Brand Story:

One of the few soap brands of country, when it comes to milk based soaps that redefines beauty standards and glory Read More

Quality: 95%

Familiarity: 95%

Affordability: 95%

Availability: 95%

Trust: 95%

Customer Loyalty: 95%

Brand Messaging: 95%

Sustainability: 95%

Innovation: 95%

Overall Score
A+ 95.00%

Excellent

Quality

95

Well Known

Familiarity

95

Affordable

Affordability

95

Easily Accessible

Availability

95

QUALITY Excellent 95%
FAMILIARITY Well Known 95%
AFFORDABILITY Affordable 95%
AVAILABILITY Easily Accessible 95%
TRUST
Highly Trusted
A+
CUSTOMER
LOYALTY
Very High
A+
BRAND
MESSAGING
Strong and Consistent
A+
SUSTAINABILITY
Actively Sustainable
A+
INNOVATION
Market Leader
A+

Expert Analysis

One of the few soap brands of country, when it comes to milk based soaps that redefines beauty standards and glory Read More