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Brand Name Sufi Frozen
Company Sufi Group of Companies
Category Food & Beverages – Frozen Foods
Market nationwide
Rating Updated 4th Aug 2025

Brand Audit Summary for Sufi Frozen.

A detailed consumer survey and expert audit reveal the following insights into the brand's performance:

Final Brand Story:

Quality: 95%

Familiarity: 95%

Affordability: 0%

Availability: 84.5%

Trust: 84.5%

Customer Loyalty: 84.5%

Brand Messaging: 95%

Sustainability: 95%

Innovation: 84.5%

Overall Score
A 89.75%

Excellent

Quality

95

Well Known

Familiarity

95

Affordability

0

Moderately Available

Availability

84.5

QUALITY Excellent 95%
FAMILIARITY Well Known 95%
AFFORDABILITY 0%
AVAILABILITY Moderately Available 84.5%
TRUST
Trusted
A
CUSTOMER
LOYALTY
High
A
BRAND
MESSAGING
Strong and Consistent
A+
SUSTAINABILITY
Actively Sustainable
A+
INNOVATION
Innovative
A

Expert Analysis